Digital Marketing Courseware Development & Teaching
Digital marketing & analytics courses are key to keeping abreast with the changes to the digital landscape and understanding how marketing principles and strategies would translate to today's platforms, tools and functions.
We have been developing government funded digital marketing courses (e.g. SkillsFuture Singapore, Workforce Singapore (WSQ) etc) for schools and corporate training institutions since 2013.
Course topics we have developed include:
-
Digital Marketing Strategy
-
Social Media Marketing
-
Social Media Advertising (TikTok Ads, Meta Ads, LinkedIn Ads etc)
-
PPC Advertising & Performance Marketing
-
Search Engine Marketing
-
Content Marketing
-
Campaign Management
-
Business Intelligence (BI)
-
Data Analytics & Data Visualisation
Corporate organisations have also engaged us for workshops to facilitate collaboration and taking ownership of marketing processes among their teams.
SCHOOLS & TRAINING INSTITUTIONS WE HAVE DEVELOPED COURSEWARE FOR & TAUGHT AT
